Trends & inspiration
THE GROWTH OF NATURAL
+ 12%: average annual growth rate of the organic and natural cosmetics market by 2023.
Ecovia Intelligence
MISSING UNIT OF NEED
Scalps with an oily tendency: a growing demand from the field to be satisfied for Collections Nature.
POLLUTED & STRESSFUL ENVIRONMENT
The secretion of sebum is accentuated by the scalp's difficulty in breathing when it is covered with pollution particles.
hellocoiffeur
Purifies and refreshes
OUR PURITY SHAMPOO
Ideal for oily roots, all hair types.
OUR BENEFITS:
- Made of 96% ingredients of natural origin.
- Rebalances the scalp.
- Reduces excess sebum.
- Cleanses and purifies the scalp..
- Provides a feeling of freshness.
- The hair is soft and light.
OUR RESULTS*:
- For 95% of participants, the shampoo gently cleanses,
- For 91% of participants, the shampoo reduces excess sebum,
- For 96% of participants, the scalp and hair are purified,
- For 95% of participants, the scalp and hair are healthy,
- For 91% of participants, the hair is hydrated, soft and easy to detangle.
OUR PRO TIPS:
Apply to damp hair, work into a lather and rinse.
*Use test carried out on 22 people over 28 days.