Our values and mission

Our team is at one with the espoused values by the profession

In its recognition, we constantly value its development by getting involved with the hairdressing professionals who put their knowledge and talents at work for their clientele. Contemporaneously with their expertise,we offer EUGENE PERMA Paris products, being internationally recognized for their dedication to high performance in hair care products.

PROCAP has always maintained EUGENE PERMA Brands for professional use only. Our technical or retail lines, are and will always be available for beauty salon only, that are more and more economically touched by parallel markets like, drugstores and specialized shops and others. Our mission is to stay focused on hairstyle experts by offering them a wide range of products stemming from the latest developments in the field of hair technology and suited to current fashion trends.

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